Alan Bergstrom

Over the many years I’ve known Tom as both friend and mentor, I’ve learned more about business thought leadership from him than I have from the many books I’ve read about it. Each page of this book is crammed with wisdom and insight, and I guarantee that you will underline, highlight, and dog-ear it. By his own definition, Tom cannot call himself a ‘thought leader’, but there is nothing that prevents me from bestowing it. I take exception to just one thing about this book—it is not ‘the second-best business book ever written’, it is the best! You can put away all the other business books on your list and read this one—it’s that good